Food Trucks Are Taking On Smaller Cities

For several years, food trucks have been big hits in major metropolitan areas, such as Los Angeles, New York City, Washington, D.C., and San Francisco. Now foodies in small towns are getting their due.

Food trucks are showing up in the Central Texas cities of Pflugerville, Round Rock and Georgetown, all fairly close to food-truck-crazy Austin. Even Hutto, Texas, not long ago a rural enclave, is getting a designated food truck lot after vendors told the city council they wanted to operate food trucks.

College towns, such as Elizabethtown, Pa., Chapel Hill, N.C., and College Station, Texas, are attracting food truck operators. And rolling restaurants have made their way to places like Columbia, Mo.; Schenectady, N.Y. and Leesburg, Fla.

The growing popularity of food truck cuisine should come as no surprise. The American financial situation remains shaky, but consumers still want good, healthy food that doesn’t cost a fortune. Food trucks can provide all that to diners, many of whom suffer from fast-food menu fatigue.

Food trucks also give would-be restaurateurs a way to open a business with less overhead. This helps keep prices reasonable while encouraging culinary creativity. Food trucks provide a big advantage to both big and small cities. They are convenient and offer a wide range of food choices to people where they work, play and study.

At lunch, employees appreciate the delicious meals that food trucks serve up quickly. At dinner, food trucks often gather to create informal “food courts” that generate spontaneous social gatherings and give urban neighborhoods a lively sense of community. The relaxed camaraderie that naturally occurs as customers wait in line at a food truck rarely occurs in a restaurant. This openness is more common in a public area where diners are walking, talking and exchanging information about the foods they’re eating.

In addition to feeding food lovers, many trucks serve catered meals. And many food truck operators will alter or enhance their regular menu to ensure that the client has the ideal foods for their special event. Here are three Southern California food trucks that liven up city street life and have customers clamoring for catering.

Greenz on Wheelz is all about healthy fresh salads and yummy sandwiches, but the green truck team is flexible and will work to meet your individual catering needs. Phone Greenz on Wheelz at 855-6Greenz.

The Hungry Nomad menu includes a combination of American, Mediterranean and European-inspired cuisine, but if a unique catered event is your goal, the staff will customize party foods just for you. Buzz The Hungry Nomad at 877-NOMAD-10.

The big blue Hang 10 Tacos truck is famous for tasty tacos made from popular ingredients, such as steak, shrimp, pork, fish and BBQ. The Hang 10 team serves consumers where they work and play and is available to feed large crowds at sporting events, conventions, corporate meetings and cocktail parties. Call Hang 10 Tacos at 855-5-Hang-10.